Growing bigger, better businesses through AI enabled transformation and partnership
Fair Aim Capital is a family-backed investment firm that partners with owners and their management teams to turbo-charge UK SME’s.
We use AI, digital marketing and technology more broadly to accelerate revenue growth, unlock operational effectiveness, and significantly grow enterprise value.
We partner with you to build a bigger, better business.
We believe in levelling the playing field
We understand that owner-managers often lack the time, expertise, or resources to explore and implement radical digital transformation, particularly AI and digital marketing.
Larger enterprises have the capital and resources to test, learn and deploy technology driven change that creates even greater competitive advantage.
We believe in levelling the playing field.
We provide the tools, capital, and expertise you need to transform your business to win market share and drive profitable growth.
Businesses that don’t test, learn and experiment with emerging transformational AI enabled process and technology will get left behind.
We are hands-on partners for your business
We acquire majority stakes in UK based businesses that are ready for their next phase of growth.
Our approach is hands-on and collaborative, working alongside your management team to align interests and drive success.
We are not passive, financial investors. We are hands-on partners for your business that are in it, working with you to solve problems, exploit opportunities and drive change.
We develop tailored digital transformation and AI-driven strategies designed specifically around your business needs, to help your business scale and grow
Fair Aim Capital is your growth partner, actively involved in strategy, execution and operations, with a commitment to long-term value creation.
Building a successful business is hard and takes an enormous investment of time and energy. We respect the value created to date and the future value that will be created in partnership with us. We believe that the rewards must reflect that.
We provide a proven AI-led playbook
We work with motivated owners, often facing retirement or looking for a partner who can help tackle constraints to growth.
We provide capital, expertise, and a proven digital transformation and AI-led playbook to build on your success, and drive revenue growth, operational efficiency and profitability.
We help to future-proof your business, deliver sustained success and prepare it for a valuable and rewarding exit within 3-5 years.